For Bite Burst, the mission was to distill flavor into form. Specializing in irresistible strawberry and pineapple pies, this brand needed an identity as mouthwatering as the product itself.
Branding: We cooked up a visual identity that’s hot off the design press—minimal, modern, and sweet with a bite. The intersecting “B”s in the logo mirror the soft curves of the pies themselves, a subtle nod to the brand’s playful approach. Each paper bag brings the brand to life: one in a soft pastel pink, the other in a warm, pie-crust beige. Both are sealed with a custom logo tape and illustrated with clean vintage pie outlines evoking timeless charm while adding flavor without clutter.
The result? Packaging that feels just as fresh and fast as the tagline promises—designed to make you crave what’s inside.